Chelsea Yu

An archive network preserving the anonymous, ephemeral writing found on university bathroom stalls — confessions, jokes, cries for help — before it gets painted over. As the project's visual designer, I led the logo, typography, colour system, icon set, and a seven-page Figma prototype. The logo alone went through a full cycle of sketching in Procreate, group critique, and revision — from a busy collage of toilets and stall doors down to a single minimalist icon. I anchored the palette in a warm, unpolished burnt orange so the interface would feel respectful rather than over-designed, keeping the anonymity and rawness of the writing intact.

As Art Design lead for the UBC CSSA Life Department and a marketing volunteer with the Unique Get Together Society (UGTS), I designed the posters and campaign materials that got people through the door — for a 300-person campus Halloween event, an accessible snowsports camp for youth with disabilities, and a peer research recruitment drive. At UGTS, a non-profit supporting Indigenous and marginalized communities in BC, I went further: managing two Facebook pages and one Instagram account, posting across hundreds of community groups, and acting as the sole point of contact between the volunteer team and the client — verifying every piece of content for accuracy and cultural sensitivity before it went out.

A personal photography series exploring the layered identity of Vancouver's Chinatown — and my own. Having grown up between China and Canada, I used double- and triple-exposure techniques to fuse self-portraits with the textures of the neighbourhood: a seafood market, an herbal shop, a Suzhou-style garden, the glow of the Chinatown gate. The result is a set of images about nostalgia, hybridity, and what gets lost and gained in translation between cultures.